Pass it On was a better fit for Sellers Markets than the Groupon-like services we tried. With Pass It On, we have created an ongoing program through which our existing loyal customers have the exclusive ability to share our deals & promotions with their friends. Unlike the other services, we aren't forced to push out a giant deal in a single day causing execution problems. With Pass It On, access to our customers resides with us, we have total control and we don't end up giving our product away to deal chasers who won't ever come back
Jim Sellers Founder, Sellers Markets - San Francisco